Reports, Podcasts and Webinars

KNOWLEDGE

A publication created in collaboration with IESE Business School which again this year analyses the evolution of the presence of women on major boards of directors in Spain.

Communication Trends, Marketing and Public Affairs

Analysing the current trends making their mark on marketing, communications and public affairs was the main objective of the 3rd Ibero-American Congress organized by ATREVIA along with the best professionals and specialists. This report offer the keys that explain the evolution and current and future trends in these three areas.

Latin American Keys

An informational and political and economic analysis document covering Latin America. This report, written by the ATREVIA Analysis and Research team each month, provides companies with a useful tool for understanding the evolution of the Latin American political/institutional scenario. Available in Spanish and English.

The Bullet UE

This newsletter, which is sent out every Thursday and is produced by the ATREVIA Public Affairs team, offers all the most relevant weekly news on European funds.

Generation Z. Phase I: The final generational leap

First phase of the Generation Z study, which analyzes the dilemma of young people between the ages of 14 and 23 for having been born in an era dominated by the Internet.

Generation Z. Phase II: The Dilemma

In this second phase of the Generation Z study, the dilemma of young people aged 14 to 23 who were born in an Internet-dominated era was studied. Available in Spanish and English.

Values and Communications in Family Businesses

This report produced by ATREVIA and the IESE Business School Chair of Family Businesses analyses the importance of values within family businesses and the role of communication as a key tool in transmitting them within the family as well as in the family’s interactions with the company and society.

Governance within Family Businesses

This study, produced by ATREVIA along with TFAB, analysed 500 Spanish family-owned businesses to offer a view of the situation facing these organizations from a corporate perspective and as concerns communications, reflecting their strengths, weaknesses, challenges and present concerns.

Digital Transformation in Communications

People communicate differently nowadays. They do so with immediacy and transparency in a scenario of constant change where innovation is the focus. We present seven major digital transformation trends in communication which are revolutionizing the world of brands and how they relate with their publics.

COMMUNICATION PLATFORMS

KNOWLEDGE

Where are we

Madrid

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Asunción

Lima