News

Businesses keys: French Council Presidency priorities
Businesses keys: French Council Presidency priorities

January 1st marked the beginning of France’s six-month term as holder of the rotating presidency of the Council of the European Union. The country picks up the baton from Slovenia, which has been in the lead of this institution since July, and begins the trio along with the Czech Republic and Sweden until the first half of 2023. This will be the thirteenth time since 1959 that the French have held the Presidency. On this occasion, the President of the...

Núria Vilanova, in La República: “Purpose: visualizing and building the future.”
Núria Vilanova, in La República: “Purpose: visualizing and building the future.”

Recently, La República, one of the most important economic and financial newspapers in Colombia, published the latest article by Núria Vilanova, president of ATREVIA, titled Purpose: visualizing and building the future. The Covid-19 crisis prompted companies to stand out as critical social agents. During vital times, companies opted to focus on people rather than results. They have shown remarkable adaptability and resilience. Consequently, citizens increasingly trust companies more than other players, such as politicians and the media. The European Union...

Latin American Keys. January 2022
Latin American Keys. January 2022

Latin American Keys is an informative and analytical summary regarding the political and economic situation in the Latin American region. These key takeaways, prepared monthly by ATREVIA´s Analysis and Research team, serve to be a useful tool in understanding the evolution of the political-institutional state of Latin America, a need that the pandemic has further exaggerated. The new Coronavirus variant has arrived in Latin America. As in the rest of the world, Omicron has increased the number of infections, but it is not...

Núria Vilanova, in La República: “A 22% growth in 2021, the year of communication”
Núria Vilanova, in La República: “A 22% growth in 2021, the year of communication”

I have never seen so much focus on communication. Companies are aware that it is more important than ever and understand that there are no simple solutions to complex problems. Communication is becoming a tool for transformation and management. I want to share some of the milestones we have experienced: 1-The company is one of those milestones, as is communication. When we confuse informing with communicating, we seek to “serve the different areas of a company’s communication needs.” We need...

ATREVIA incorporates Ramón González as director of their Brussels office
ATREVIA incorporates Ramón González as director of their Brussels office

ATREVIA, a Global Communications and Strategic Positioning company, has incorporated Ramón González as the new director of its Brussels office. The company has chosen him to oversee and manage one of its branches which is undergoing a significant expansion process. In this way, the company continues to consolidate its leadership as a reference entity in the area of Public Affairs, being one of the few companies in the sector with its own presence in the country. Ramón González Bernal (Denia,...

Latin American Keys. December 2021
Latin American Keys. December 2021

Latin American Keys is an informative and analytical summary regarding the political and economic situation in the Latin American region. These key takeaways, prepared monthly by ATREVIA´s Analysis and Research team, serve to be a useful tool in understanding the evolution of the political-institutional state of Latin America, a need that the pandemic has further exaggerated. If 2020 was the year marked by the pandemic and its economic impact, 2021 begins as a year of challenges for Latin America. From 2021 to 2024, the...

Keys to the new CAP reform
Keys to the new CAP reform

On November 23rd, the plenary session of the European Parliament in Strasbourg approved the reform of the Common Agricultural Policy (CAP) for the 2023-2027 period. This new reform will mobilize some 336 billion euros, one third of the EU budget. Thanks to the changes it will introduce, more than 7 million European farmers will be able to benefit from it, and Spain, with an allocation of 47 billion euros will be the third country to receive the most of funds,...

ATREVIA incorporates Juan Sánchez Rubio as the new Chief Creative Officer
ATREVIA incorporates Juan Sánchez Rubio as the new Chief Creative Officer

Madrid, December 16th, 2021. ATREVIA, a global Communication and Strategic Positioning company, has incorporated Juan Sánchez Rubio as the new Chief Creative Officer. The company has chosen him to lead its creative projects, serving as a business driving force and transversely enriching its communication across all areas. “I believe I am joining ATREVIA at the right time. Today, clients are more aware than ever that creativity is an incredible driving force behind business development and that it must be at...

The Observatory of Internal Communication announces the winners of the XII Awards edition for best practices in Internal Communication.
The Observatory of Internal Communication announces the winners of the XII Awards edition for best practices in Internal Communication.

During the XII edition of the Awards for Best Internal Communication Practices, the Observatory of Internal Communication and Corporate Identity- OCI, created by ATREVIA, IE Business School, and the Human Capital Magazine belonging to the Wolters Kluwer group, announced the companies awarded for their communication projects directed at their internal audiences.: BBVA, DHL Supply Chain Spain, Ecoembes, Grupo Humano, Grupo Unísono, NTT DATA, Pfizer Spain, and Volkswagen Financial Services. The jury, made up of the members of the Board of...

Núria Vilanova, in La República: “Better employees, better companies.”

This week, La República, one of Colombia’s most important economic and financial newspapers, published the latest article by the president of ATREVIA, Núria Vilanova, titled “Better employees, better companies”. In the past, the primary purpose of a company was to generate profits. This tendency has started to shift a few decades ago. The first advancement was giving some of the company’s earnings to society through Corporate Social Responsibility (CSR); a concept that continues to evolve. Today, it is no longer...

Asun Soriano, CEO of ATREVIA, for 65YMÁS: “Generation Z and the Silver generation are called to lead the economic and sociological change of the near future.”
Asun Soriano, CEO of ATREVIA, for 65YMÁS: “Generation Z and the Silver generation are called to lead the economic and sociological change of the near future.”

Recently, 65YMÁS, the leading digital newspaper that gives voice to the elderly and deals with pension issues, interviewed our CEO, Asun Soriano, coauthor of the book “De los Zeta a los Silver.” In this interview, the authors illustrate the silver generation’s economic power, calling for an intergenerational pact with Generation Z (born between 1994 and 2010). “Both the over-50-55s and the under-30s are invisible cohorts in the population, united, for example, by the fact that they both suffer from harsh...

The 2030 Digital Alliance Foundation held the 1st Artificial Intelligence Forum
The 2030 Digital Alliance Foundation held the 1st Artificial Intelligence Forum

The 2030 Digital Alliance Foundation, promoted by ATREVIA, held the first edition of the Artificial Intelligence Forum in Madrid, bringing together representatives from the public and private spheres to address the challenges and opportunities emerging around AI. The action was carried out in line with the digital, sustainable, and inclusive society that the Foundation, the organizer of this event, seeks to promote in collaboration with governments, administrations, companies, and entrepreneurs. Nieves Olivera, general director of the EOI, the venue for...

1 8 9 10 48

Categories

In Social Media

Serendipia Newsletter

Keep abreast of all the news ATREVIA and trends in the world of communication
Subscribe

Where are we

Spain Portugal Brussels Argentina Bolivia Brazil Chile Colombia Ecuador Dominican republic Mexico Miami Panama Paraguay Peru

Madrid

C/ Arturo Soria, 99

28043 - Madrid

(+34) 91 564 07 25

madrid@atrevia.com

Tell us

Barcelona

Trav. de les Corts, 55

08028 - Barcelona

(+34) 93 419 06 30

barcelona@atrevia.com

Tell us

Valencia

C/Cirilo Amorós, 68

46004 - Valencia

(+34) 96 394 33 14

valencia@atrevia.com

Tell us

A Coruña

Avenida de Buenos Aires, 5-6

15004 - A Coruña

(+34) 881 255 363

galicia@atrevia.com

Tell us

Lisbon

Avda. da Liberdade, 157

1250-141 - Lisbon

(+351) 213 240 227

lisboa@atrevia.com

Tell us

Porto

Rua de Costa Cabral, 777 A

4200-212 - Porto

(+351) 933 461 279 / (+351) 92 672 82 92

porto@atrevia.com

Tell us

Brussels

Rue de Trèves 49-51 à 1040

Etterbeek - Brussels

(+32) 2511 6527

bruselas@atrevia.com

Tell us

Buenos Aires

Moreno 502

Ciudad Autónoma de Buenos Aires - CAPITAL FEDERAL

argentina@atrevia.com

Tell us

Santa Cruz

Santa Cruz - Bolivia

(+591) 67155444

bolivia@atrevia.com

Tell us

Sao Paulo

Av. Ibirapuera, 2120, Cjto. 134

Sao Paulo – Brasil

(+55) 11 000718080

brasil@atrevia.com

Tell us

Santiago

Alcantara 200 304

Las Condes Santiago - Chile

Las Condes Santiago - Chile

chile@atrevia.com

Tell us

Bogota

Cra 15 # 88-21. Torre Unika Virrey. Oficina 602

Bogota - Colombia

(+57) 3506614527

bolivia@atrevia.com

Tell us

Quito

Avda. Amazonas 3123 y Azuay. Edificio Copladi. Piso 8

Quito - Ecuador

(+593) 987164389

ecuador@atrevia.com

Tell us

Guayaquil

Edificio Sky Building. Oficina 423

Ciudadela Bahía Norte Mz 57 - Guayaquil

(+593) 987164389

ecuador@atrevia.com

Tell us

Santo Domingo

Regus Santo Domingo. Roble Corporate Center. Planta 7

Rafael Auusto Sánchez 86, Piantini – Santo Domingo

rd@atrevia.com

Tell us

Mexico City

Enrique Wallon 414. Piso 2. Col. Polanco V sección, Alc. Miguel Hidalgo

11580 - Mexico City

(+52) 55 5922 4262

mexico@atrevia.com

Tell us

Miami

Brickell Key Drive 602

FL 33131 - Miami

usa@atrevia.com

Tell us

Panama

Banistmo Tower. Planta 10. Aquilinio de la Guardia St.

Marbella - Panama

panama@atrevia.com

Tell us

Asunción

Capitán Solano Escobar 294

Asunción - Paraguay

paraguay@atrevia.com

Tell us

Lima

Av. Camino Real Nº456 Oficina 1003-1004

Torre Real, San Isidro - Lima

(+51) 652-2422

peru@atrevia.com

Tell us