The influence of innovation and the incorporation of new technologies to the service of people as tools to solve problems in different areas of life was the central axis from the 3rd Chile-European Union Forum organized by the Euroamerica Foundation in which ATREVIA Chile participated. The different speakers discussed the importance of innovation as a motor for development and social inclusion. Alicia Bárcena, executive secretary for the Economic Commission for Latin America and the Caribbean (ECLAC), highlighted the importance of the...

BE ON Newsletter for Astellas Pharma, one of the main 20 pharmaceutical companies at global level, received an honourable mention on the Mercury Excellence Awards 2014-2015. This international communication contest awarded Inforpress, now ATREVIA, in the category of “Employee Publication: Internal” for this project developed for Astellas Pharma Spain. BE ON is the title of the internal newsletter which intends to inform in an appealing and different way Astellas’s employees. The team specialized in communication tools (online and offline) who works for the company at ATREVIA...

The president of ATREVIA, Núria Vilanova was granted an honorary recognition among the most influential women in Spain. Therefore, this mention is awarded to those reference personalities that within three consecutive editions, was selected for the ranking of the Top 100 Female Leaders in Spain. As well as Núria Vilanova, Rosa Oriol, Ana María Matute, Marina Subirats, Pepa Bueno, Ana Pastor, Adela Cortina, Maria Escario and Nuria Chinchilla was given the honorary recognition. This honorable mention aims to make female...

Managing communication and relationships with interest groups is good for all companies, even more so in the process of internationalization. It is essential to know firsthand the characteristics of each country to adapt the business account to the different markets and public: thinking globally but acting according to geographic environments, adapting to digital environments, managing influence, involving employees… Núria Vilanova, president of ATREVIA, analyses the key aspects and the evolution of communication in Latin American companies in the Communication Annual...

On the 14th of July, we were able to enjoy, in the offices of ATREVIA Barcelona, the success experiences in Internal Communication from Orange and Bankinter. These were the winning companies in the 5th edition of the Best Practices in Internal Communication Awards Observatory. The first presentation was given by Guillermo Catalán, director of Internal Communication at Bankinter. “Social intranet: Transformation of 2.0 channels” is the name of their project that was the winner in the category “Global social media...

ATREVIA Colombia opens offices in EL Parque 93, a trendy tourist area and the center for business and culture in the north of Bogota. It is one of the most developed zones in the city in terms of commerce, finance and hospitality activities which were experienced in recent years. The opening of the new headquarters in Colombia forms part of a strategic consolidation and expansion plan at ATREVIA. Colombia is a country in which the global communications consultant has been...

UN Women has called “The team of a million men” to win the match against gender inequality. It is an initiative that seeks to mobilize men and boys to adhere to the solidarity movement HeForShe, as defenders and agents of change to favor gender equality and against violence against women and girls. The campaign “The Million Man Team”, promoted by ATREVIA Chile for UN Women, was presented in the National Stadium in Chile in the context of the Copa América...

Work environments characterized by positivity and the absence of complaints allow companies to obtain favorable results, growing and developing a successful business model. Companies must be involved in building labor environments that promote happiness, making the necessary tools to grow available to its internal public, not only professionally, but also personally. The benefits in the income statements of companies that look for labor environments that promote happiness represents a competitive advantage, since it increases productivity, generates engagement and aligns the...

ATREVIA is a communications consultant and public relations leader in Spain who arrived to an agreement with 9MK. They are one of the most symbolic advertising, marketing and communications agencies in Andorra. Through the agreement, both companies will unite its synergies and experience in the communication and marketing sector. Under the agreement, 9MK clients are seen to cover the communication needs in Spain, Portugal, Washington, Brussels and Latin America. ATREVIA is present in this region with offices in Brazil, Chile,...

Alejandro Álvarez von Gusted, representative from the Inter-American Development Bank in Europe (IADB) participated in the most recent gathering organized by ATREVIA which analyzed the future perspectives that confront the IADB. These challenges are planted in terms of environment, productivity and macroeconomics in a year in which foreign investment fell to 14%. Additionally modest growth rates were forecasted in the region, since, according to the figures from the International Monetary Fund is estimated at 0.9%. “If the region does not...

ATREVIA received the Executives Award in the category Best Communications Consultancy granted by the Ejecutivos magazine in their 25th edition. The magazine recognized the excellent record that ATREVIA has which it has managed to grow by developing new services, being committed to research and internationalizing themselves in spite of the economic crisis. In recent years, above average growth was seen in the sector. Núria Vilanova, president of ATREVIA, was in charge of collecting the award from the businessman Arturo Fernández. During...