{"id":20046,"date":"2017-05-09T12:37:42","date_gmt":"2017-05-09T10:37:42","guid":{"rendered":"https:\/\/www.atrevia.com\/?p=20046\/"},"modified":"2017-05-09T12:37:42","modified_gmt":"2017-05-09T10:37:42","slug":"hottopics-digitais-facebook-testa-qr-codes-personalizados","status":"publish","type":"post","link":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/","title":{"rendered":"#HotTopics Digitais | Facebook testa QR Codes personalizados"},"content":{"rendered":"<p>O mundo digital e as redes sociais est\u00e3o em constante muta\u00e7\u00e3o. Fica a par das \u00faltimas novidades!<\/p>\n<ul>\n<li><strong>Facebook testa a possibilidade de disponibilizar QR Codes personalizados<\/strong> para b\u00f3nus, descontos e outras recompensas aquando da compra em loja real. Esta nova possibilidade poder\u00e1 ser fundamental para ligar, de modo mais efetivo, a\u00e7\u00f5es offline e online, nomeadamente em termos de ROI.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/techcrunch.com\/2017\/05\/01\/facebook-rewards\/?ncid=rss&amp;utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29&amp;sr_share=twitter\"><img class=\"aligncenter size-full wp-image-20047\" src=\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg\" alt=\"\" width=\"446\" height=\"248\" srcset=\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg 446w, https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr-250x139.jpg 250w, https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr-324x180.jpg 324w\" sizes=\"(max-width: 446px) 100vw, 446px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>Whatsapp Status ultrapassam Snap Stories \u2013 <\/strong>de acordo com o Facebook o Whatsapp Status atingiu os 175 milh\u00f5es de utilizadores di\u00e1rios, ultrapassando os 158 milh\u00f5es do Snapchat Stories. \u00c0s semelhan\u00e7a das Stories no Snap, esta funcionalidade permite aos utilizadores publicarem fotos e v\u00eddeos em modo slideshow, vis\u00edveis para os contactos, durante 24 horas apenas.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/techcrunch.com\/2017\/05\/03\/whatsapp-status-million-users\/\"><img class=\"aligncenter size-full wp-image-20048\" src=\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/whatsapp.jpg\" alt=\"\" width=\"472\" height=\"287\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>Twitter partilha mais informa\u00e7\u00e3o sobre o prometido Video Streaming 24 horas por dia, sete dias por semana<\/strong>. Mais conte\u00fado original e exclusivo, \u00e9 a promessa da rede social que trar\u00e1 novas oportunidades \u00e0s marcas de interagir e impactar os seus p\u00fablicos-alvo.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/blog.twitter.com\/2017\/new-premium-video-content-coming-to-twitter\"><img class=\"aligncenter size-full wp-image-20049\" src=\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/twitter-video-content.jpg\" alt=\"\" width=\"433\" height=\"338\" \/><\/a><\/p>\n<ul>\n<li><strong>YouTube divulga o t\u00e3o esperado rebranding da vers\u00e3o desktop<\/strong>. Esta nova experi\u00eancia pretende dar maior destaque aos nossos v\u00eddeos e criadores favoritos, facilitando tamb\u00e9m a restante utiliza\u00e7\u00e3o da plataforma. Para dar uma espreitadela ao que nos espera no futuro: <a href=\"https:\/\/youtube.com\/new\">youtube.com\/new<\/a>.<\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.youtube.com\/new\"><img class=\"aligncenter size-full wp-image-20050\" src=\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/youtube.jpg\" alt=\"\" width=\"452\" height=\"224\" \/><\/a><\/p>\n<p style=\"text-align: center;\">Boa semana e boas publica\u00e7\u00f5es! :)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O mundo digital e as redes sociais est\u00e3o em constante muta\u00e7\u00e3o. Fica a par das \u00faltimas novidades! Facebook testa a possibilidade de disponibilizar QR Codes personalizados para b\u00f3nus, descontos e outras recompensas aquando da compra em loja real. Esta nova possibilidade poder\u00e1 ser fundamental para ligar, de modo mais efetivo, a\u00e7\u00f5es offline e online, nomeadamente em termos de ROI. &nbsp; Whatsapp Status ultrapassam Snap Stories \u2013 de acordo com o Facebook o Whatsapp Status atingiu os 175 milh\u00f5es de utilizadores&#8230;<\/p>\n","protected":false},"author":98,"featured_media":20047,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[842],"tags":[],"class_list":{"0":"post-20046","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-blogue"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>#HotTopics Digitais | Facebook testa QR Codes personalizados - ATREVIA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#HotTopics Digitais | Facebook testa QR Codes personalizados - ATREVIA\" \/>\n<meta property=\"og:description\" content=\"O mundo digital e as redes sociais est\u00e3o em constante muta\u00e7\u00e3o. Fica a par das \u00faltimas novidades! Facebook testa a possibilidade de disponibilizar QR Codes personalizados para b\u00f3nus, descontos e outras recompensas aquando da compra em loja real. Esta nova possibilidade poder\u00e1 ser fundamental para ligar, de modo mais efetivo, a\u00e7\u00f5es offline e online, nomeadamente em termos de ROI. &nbsp; Whatsapp Status ultrapassam Snap Stories \u2013 de acordo com o Facebook o Whatsapp Status atingiu os 175 milh\u00f5es de utilizadores...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/\" \/>\n<meta property=\"og:site_name\" content=\"ATREVIA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AtreviaComunicacion\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-09T10:37:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"446\" \/>\n\t<meta property=\"og:image:height\" content=\"248\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ATREVIA Portugal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@atrevia\" \/>\n<meta name=\"twitter:site\" content=\"@atrevia\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ATREVIA Portugal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/\",\"url\":\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/\",\"name\":\"#HotTopics Digitais | Facebook testa QR Codes personalizados - ATREVIA\",\"isPartOf\":{\"@id\":\"https:\/\/www.atrevia.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg\",\"datePublished\":\"2017-05-09T10:37:42+00:00\",\"author\":{\"@id\":\"https:\/\/www.atrevia.com\/#\/schema\/person\/d58d76fac1cb22bf97715b4ed49a2546\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#primaryimage\",\"url\":\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg\",\"contentUrl\":\"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg\",\"width\":446,\"height\":248},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.atrevia.com\/pt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#HotTopics Digitais | Facebook testa QR Codes personalizados\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.atrevia.com\/#website\",\"url\":\"https:\/\/www.atrevia.com\/\",\"name\":\"ATREVIA\",\"description\":\"Somos una empresa Global de Comunicaci\u00f3n y Posicionamiento Estrat\u00e9gico, la mayor en Espa\u00f1a. Nuestras oficinas propias en 15 pa\u00edses y nuestra red de partners nos permiten ofrecer una cobertura global a nuestros clientes.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.atrevia.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.atrevia.com\/#\/schema\/person\/d58d76fac1cb22bf97715b4ed49a2546\",\"name\":\"ATREVIA Portugal\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/www.atrevia.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/57830982737614591fa457affdbb49d94d03e91b3072c817112bfc294d72a421?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/57830982737614591fa457affdbb49d94d03e91b3072c817112bfc294d72a421?s=96&d=mm&r=g\",\"caption\":\"ATREVIA Portugal\"},\"url\":\"https:\/\/www.atrevia.com\/pt\/author\/editorpt\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"#HotTopics Digitais | Facebook testa QR Codes personalizados - ATREVIA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/","og_locale":"pt_PT","og_type":"article","og_title":"#HotTopics Digitais | Facebook testa QR Codes personalizados - ATREVIA","og_description":"O mundo digital e as redes sociais est\u00e3o em constante muta\u00e7\u00e3o. Fica a par das \u00faltimas novidades! Facebook testa a possibilidade de disponibilizar QR Codes personalizados para b\u00f3nus, descontos e outras recompensas aquando da compra em loja real. Esta nova possibilidade poder\u00e1 ser fundamental para ligar, de modo mais efetivo, a\u00e7\u00f5es offline e online, nomeadamente em termos de ROI. &nbsp; Whatsapp Status ultrapassam Snap Stories \u2013 de acordo com o Facebook o Whatsapp Status atingiu os 175 milh\u00f5es de utilizadores...","og_url":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/","og_site_name":"ATREVIA","article_publisher":"https:\/\/www.facebook.com\/AtreviaComunicacion","article_published_time":"2017-05-09T10:37:42+00:00","og_image":[{"width":446,"height":248,"url":"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg","type":"image\/jpeg"}],"author":"ATREVIA Portugal","twitter_card":"summary_large_image","twitter_creator":"@atrevia","twitter_site":"@atrevia","twitter_misc":{"Escrito por":"ATREVIA Portugal","Tempo estimado de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/","url":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/","name":"#HotTopics Digitais | Facebook testa QR Codes personalizados - ATREVIA","isPartOf":{"@id":"https:\/\/www.atrevia.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#primaryimage"},"image":{"@id":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#primaryimage"},"thumbnailUrl":"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg","datePublished":"2017-05-09T10:37:42+00:00","author":{"@id":"https:\/\/www.atrevia.com\/#\/schema\/person\/d58d76fac1cb22bf97715b4ed49a2546"},"breadcrumb":{"@id":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#primaryimage","url":"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg","contentUrl":"https:\/\/www.atrevia.com\/wp-content\/uploads\/2017\/05\/fb-qr.jpg","width":446,"height":248},{"@type":"BreadcrumbList","@id":"https:\/\/www.atrevia.com\/pt\/blogue\/hottopics-digitais-facebook-testa-qr-codes-personalizados\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.atrevia.com\/pt\/"},{"@type":"ListItem","position":2,"name":"#HotTopics Digitais | Facebook testa QR Codes personalizados"}]},{"@type":"WebSite","@id":"https:\/\/www.atrevia.com\/#website","url":"https:\/\/www.atrevia.com\/","name":"ATREVIA","description":"Somos una empresa Global de Comunicaci\u00f3n y Posicionamiento Estrat\u00e9gico, la mayor en Espa\u00f1a. Nuestras oficinas propias en 15 pa\u00edses y nuestra red de partners nos permiten ofrecer una cobertura global a nuestros clientes.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.atrevia.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/www.atrevia.com\/#\/schema\/person\/d58d76fac1cb22bf97715b4ed49a2546","name":"ATREVIA Portugal","image":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.atrevia.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/57830982737614591fa457affdbb49d94d03e91b3072c817112bfc294d72a421?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/57830982737614591fa457affdbb49d94d03e91b3072c817112bfc294d72a421?s=96&d=mm&r=g","caption":"ATREVIA Portugal"},"url":"https:\/\/www.atrevia.com\/pt\/author\/editorpt\/"}]}},"menu_order":0,"_links":{"self":[{"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/posts\/20046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/users\/98"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/comments?post=20046"}],"version-history":[{"count":0,"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/posts\/20046\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/media\/20047"}],"wp:attachment":[{"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/media?parent=20046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/categories?post=20046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atrevia.com\/pt\/wp-json\/wp\/v2\/tags?post=20046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}