ATREVIA held a breakfast event with journalist Juan Luis Cebrián, former director of El País and former executive president of Prisa, to analyze the electoral results of the 28th of April elections and the scenarios that have opened up with this new political cycle.
Juan Luis Cebrián just recently joined the ATREVIA team as a senior partner. The purpose of this incorporation is to help the company with the strategy of projects and clients. In particular, the journalist is developing political analysis, environment monitoring and business positioning strategy, by contributing his deep knowledge of Latin America, an increasingly important market for ATREVIA, where they already have offices, twelve of them.
In a context in which all economic and social sectors are challenged by digitization and globalization, observation and analysis of trends, as well as the design of intelligent models of communication and relationship with stakeholders, can be-today more than never- a critical lever for the business and future of organizations
ATREVIA’s strategy is to continue betting on talent and innovation in its major areas, Agency (PR, creativity and digital), Consultancy: influencing, transformation and people, (reputation, sustainability and public affairs) and communication Technology. The company has designed its strategic plan this year with an ambitious commitment to growth, innovation and talent to bring high value to our customers in an environment of challenges and transformation. ATREVIA which has a team of 350 professionals, closed 2018 with a turnover of 23.3 million euros.
