ATREVIA, a global Communication and Strategic Positioning company, reinforces its operational organization in Barcelona by incorporating Laura Antuñano as director of Major Accounts and Expansion. Antuñano will develop her work in close collaboration with all of the company’s divisions and occupy a transversal position to drive and attract business in the Catalan market and coordinate large projects in an integrated and sustainable way with a client-focused process methodology.
“I join the ATREVIA Barcelona project with great enthusiasm and motivation with the aim of offering my experience to help it grow. We want to help our clients gain relevance in their strategic positioning by taking advantage of a unique value proposition in the consulting sector in Spain,” says Laura Antuñano. For her part, Isabel Grifoll, vice-president of ATREVIA in Barcelona, adds: “The market demands us to manage integral projects. We are confident that Laura’s experience will significantly enhance the development of major accounts by being able to manage numerous global communication projects that are emerging and those that are yet to come.”
Laura Antuñano has more than 20 years of experience in the communication sector from the perspectives of journalism and strategic communications and marketing consultancy. She has managed national and international clients from various sectors (including retail, finance, business, automotive, and consumer goods) and has led teams focused on achieving common goals. She began her professional career at the financial newspaper Expansión in Madrid, where she was a program director in the conference division of Unidad Editorial. After working for different consulting firms, she has been Account Director at OmnicomPR Group and office manager in Barcelona for the last four years.
She has a degree in Audiovisual Communication (Information Sciences) from the University of Navarra. She has a Master’s degree in Communication and International Relations from the Complutense University of Madrid and another in Communication and Marketing Management from the UOC.
Therefore, she is an essential addition to ATREVIA and shows the company’s strong commitment to Barcelona, where the organization was born more than 30 years ago.