If the crisis has made something clear, it is the need of companies to diversify their business and internationalize. The industrial sector now begins to face a process of change and expansion never before seen with the difficulty of facing casuistic and very specific factors that, poorly attended, could hinder their future.
A strong trade union activism and low internal and external communicative profiles are characteristics of this sector, which is usually becomes news only when there is already a crisis or labor conflict: union elections, agreement negotiations, strikes and the permutation of wage conflicts.
Having a communication strategy is the best tool to protect the image of the company and ensure the transparency of internal messages. In many organizations, the employee council its still leading communication with the workers, so the company does not have complete control of that message, and, above all, lacks credibility when it only communicates in difficult situations or in crisis.
That is why we at ATREVIA have created a new program: Change Management in Industrial Companies. A program focused on ensuring an alignment with the company’s objectives, understanding above all who is involved and maintaining a social peace necessary to maintain a good working environment.
Our expertise and commitment to the development of knowledge in Internal Communication, allow us to offer solutions that allow industrial companies to better face the main challenges that will jeopardize their growth and sustainability in the coming years.
If you are interested in the Program, please contact Isabel Mira: imira@atrevia.com