Nuria Vilanova, president of ATREVIA, while at the Latino Impact Summit held at the United Nations headquarters during November 30th to December 1st said, “To achieve gender equity, it is important that there be changes in leadership, but more importantly, at societies core, where poverty is much more cruel to women, who suffer violence and harassment. If there is no change at the core, we will not break the glass ceiling.” The summit, one of the few events held in...

Last November 30, the 2017 European Excellence Awards gala took place, bringing together the world’s leading PR and communication professionals from Europe in Hamburg. Ana Margarida, president of ATREVIA Portugal and founding member of the Observatory of Internal Communication, has been part of the jury in charge of evaluating more than 300 finalist candidates for the awards that this year have celebrated its tenth edition. The jury composed of recognized experts has evaluated the innovation, implementation, strategy and impact of...

Establishing a fluid communication with your employees and keeping them informed of the latest news is essential when generating engagement and aligning them with the business strategy. Currently organizations need to develop systems that connect all key players that are involved in the day-to-day opperations, who in many occasions are located in different countries and or in specific work spaces. That is why at ATREVIA we have developed a platform that facilitates the broadcasting of important messages in real time anywhere: A mobile app aimed...

For a little over half a year, we started our journey in Miami reinforcing the presence of ATREVIA in America and its global positioning in the region. The city is, no doubt, the natural entrance gate to the United States for numerous Spanish and European multinational enterprises that appreciates its privileged geographic location and its relevance as an international financial hub. At the same time, it is an important platform for those American companies that are interested in conquering the Latin American market. During...

ATREVIA participated during the 9th and 10th of November at EuroPCom 2017, the 8th European Conference on Public Communication, an event organized by the Committee of the Regions in close collaboration with the European Parliament, the Council of the EU, the European Commission and the European Economic and Social Committee. For two days more than 1,000 communication professionals from all over Europe have met to discuss how to improve public communication and raise awareness about EU policies. The consultancy company...

Nowadays companies are facing major exposure and new ways of interaction with their audiences that demand a real-time response. It’s necessary to examine the crisis management manuals and established processes so as to adapt them to the new communication codes and channels. In ATREVIA, we’ve created a new service of Crisis Management 4.0, aimed to offer solutions that prevent and respond to the risks as a result of the new digital reality. The service includes: Management of a conflicting situation. Control of the emerging...

Currently, the industrial sector is experimenting an unprecedented process of internationalization. Companies require, more than ever, to adopt communication strategies that offer answers to all kind of factors that could affect their development in the future (trade union elections, negotiation of collective agreements, strikes…). That is why ATREVIA has developed a new program: Change Management in Industrial Enterprises. A program focused in guaranteeing the alignment with company’s objectives, the understanding among all involved agents and the maintenance of a necessary social peace to...

ATREVIA has become  finalist of the European Excellence Awards 2017 in the category that rewards the Best Agency of the Year of great scale. In 2017, ATREVIA has increased its international presence, opening offices in Bolivia, Dominican Republic, Paraguay and Argentina, equaling 16 countries in total and moving forward to its objective of leading the Spanish and Portuguese speaking market. During this period, the consultancy has incorporated new services to its offerings with the creation of new departments such as...

On October 18th, the 2017 Regional Summit organized by the Chamber of Industry (CIG) took place in Guatemala, with the participation of Javier Medrano, regional director of ATREVIA. The annual summit aims to be a meeting place for entrepreneurs from the Central American region of various sectors, representatives of private sector associations and government officials in order to provide them with information and knowledge about the trends in the generation of businesses taking advantage of technology, disruption and innovation. During...

Last Friday, November 3, the 4th National Sustainability Forum took place in Buenos Aires, an initiative of LIDE Argentina and its LIDE Sustainability Division, chaired by Mr. Javier Quel. This event annually summons business leaders, researchers and specialists to analyze different perspectives of sustainability within the business agenda. In this edition, under the title Quality of Life, attendees have been able to discuss strategies aimed at strengthening human development in all its dimensions. Marina Giménez, director of ATREVIA Argentina, has...

Núria Vilanova, founder and president of ATREVIA, has participated in the last CEO Summit, a unique platform that has brought together great business leaders, politicians and renowned experts at La Granja de San Ildefonso from the 4th to the 6th of October. Under the claim “Restoring Value“, the country’s strategic priorities have been analyzed in a new international environment and the participants have addressed the fundamental variables of the economy in the European and international context and some of their uncertainties,...

The biennial PR SCOPE study on communication trends places Nuria Vilanova and Asun Soriano among the most admired communication consulting professionals in Spain. One of the objectives of the study is to determine the most influential professionals in the world of Communication and Public Relations. With 34 mentions, Núria Vilanova, president and founder of ATREVIA, remains in the first position acquired in previous years. Asun Soriano, CEO of ATREVIA, enters the ranking with 12 mentions. For this edition of the...