Last Friday, we celebrated our 19th anniversary with our colleagues in Lisbon and Oporto. For almost two decades under the direction of the president of ATREVIA Portugal, Ana Margarida, the team has continued to grow facing new projects and gaining the trust of large national and international clients. To the celebration in the offices located in the Avenida da Liberdade, business and financial heart of Lisbon, attended the entire board of directors formed by the president and founder of ATREVIA, Núria Vilanova;...

The XIII Report on Stockholders’ General Meetings of Companies in the IBEX has been presented, a study prepared by the Good Governance and the Stockholders Forum, led by ATREVIA and IESE. Attendance to the Association of Economic Information Journalists (APIE) was made by José Ramón Pin, co-chair of the Good Governance and Stockholders Forum and IESE professor, Asun Soriano, director of the Good Governance and Stockholders Forum and CEO of ATREVIA and Susana Graupera, director of forum studies. The purpose...

Asun Soriano, CEO of ATREVIA, has participated as a jury of the Fundación Secretariado Gitano 2017 Awards that recognize the commitment and effort of people or entities that develop an outstanding work in the defense and support of the Roma community. The external jury in charge of selecting the winners of this edition has been completed by Juan Manuel Solano, Human Resources Director, Southern Europe Division of the Gestamp engineering business group; Carmen García, President of the Tomillo Foundation, Francisco...

Alex Rodríguez, Digital Director of ATREVIA, has participated in a new Digital Talent series of IPMARK and Zoomin TV, to talk about the growing complexity of managing communication crises in a hyperconnected world. “The rules of the game have changed, there are new channels and actors involved in crisis management, all your stakeholders are in permanent connection in an inter-channel system, which requires companies to be more honest,” he says. He has also highlighted the importance of having a clear brand voice. In...

This weeks Top Communication magazine has published ATREVIA’s and WiZink work in their special: The Best Communication Campaigns of 2017. From ATREVIA we accepted the challenge of managing the change that led to the acquisition of the retail banking division Citi in Spain by Banco Popular, one of the most important financial entities in Spain. With this acquisition the bank wanted to become a modern, innovative, very technological company, with a fresh and neighboring image. This could not be achieved...

Next February 1st, there will be a breakfast held on: How technology is revolutionizing the health sector and what are the advantages it brings to patients, doctors and other health participants, the event is organized by tech company KABEL and ATREVIA. Cristina Rodiera, Health Department director at ATREVIA, will begin the presentation by discussing the advantages and benefits that technology provides to both the patient and to the professionals of the sector. José Tomás González, Marketing, Business Development & Partnerships...

The vice president of ATREVIA, Isabel Lara, has recently participated in the program of Radio 5, Hablemos de Comunicación (Let’s talk about Communication), to explain what are the keys to designing an effective communication plan. “A Communication Plan is a document that encompasses the guidelines of the comprehensive communication strategy of a company, organization or institution. It defines the key messages and actions to be taken and considers the internal and external relations of the entity” said Lara. The plan is...

2017 marks a new era for us to show the world what we have been doing from the beginning: Innovating. We dare one more time to go further by creating the new Digital Innovation department. With the objective of giving solutions to and launching new products and in so walk hand by hand with our clients in their transformational processes. We can help our clients by offering our expertise in more than 14 areas on the latest services in communication,...

If the crisis has made something clear, it is the need of companies to diversify their business and internationalize. The industrial sector now begins to face a process of change and expansion never before seen with the difficulty of facing casuistic and very specific factors that, poorly attended, could hinder their future. A strong trade union activism and low internal and external communicative profiles are characteristics of this sector, which is usually becomes news only when there is already a...

Communication is important throughout the whole year, and more so during the holidays.. Want to see how? NAVIDAD ATREVIA 2017 ING from ATREVIA on Vimeo.

The president and founder of ATREVIA, Núria Vilanova, attended the last day of STEM Talent Girl, a project whose mission is to inspire, educate and empower the next generation of women leaders in science and technology. The event was held on December 16 in Santander, Spain. During her presentation, addressed to about thirty high school students selected for the Science For Her program. Ms. Vilanova highlighted how science, mathematics and technology are going to dictate the way of the future...

Nuria Vilanova, founder and president of ATREVIA and Iñaki Ortega, director of Deusto Business School, unveiled the book Generation Z: Everything you need to know about young people who are making Millennials feel old at El Corte Ingles in La Castellana, Madrid, they were accompanied by the Retail CEO of El Corte Inglés, Víctor del Pozo, and the president of Mapfre, Antonio Huertas. The book is a guide to understanding who these young people are and what differentiates them from...