Yesterday the first conference of the new edition of #TopDisruptive took place, an event organized by Deusto Business School and ATREVIA with the objective to become familiar with successful and ground-breaking experiences from the most innovative businesses and organizations around the world. This edition counts upon de participation of Nuria Vilanova, president and founder of ATREVIA, and Iñaki Ortega, director of Deusto Business School, whom both introduced the guest speaker: Santiago Solanas, VP South Europe at Cisco. Nuria Vilanova has made sure...

From the 2nd until the 5th of May, Lisbon hosted the 48th annual PROI worldwide global Summit, being the greatest networking event for communication and PR agencies around the world. This event brought about 100 partners together in the Miragem Hotel in Cascais, from three different regions: EMEA, America and APAC. Future Forward: preparing your Agency for opportunities ahead, was set as the principal theme of this Summit, starting with a welcome ceremony and dinner in Fuerte de la Cruz,...

The report Key Data for Spain is elaborated by ATREVIA’s analysis and research team in order to help companies with their external and internal communication, Public Affairs management and internationalization from our offices in Spain, Portugal, Latin America, Washington, Miami and Brussels. During this period the most outstanding facts were: The General State Budget for 2018 hardly reduces the public deficit The labor cost per hour worked was 21.2 euros at the end of 2017 The good performance of the Territorial...

The PRWeek Agency Business Report 2018 has recently been published, a ranking that evaluates up to 346 PR and Communication consultancies around the world. ATREVIA is ranked as the top Spanish consultancy in revenue in Europe, occupying the 18th position in the region, growing a 37% over the previous year. This trend is also evident at a global level where ATREVIA ascends 15 positions to the 78th place in the world ranking. Among the data analyzed, it also highlights the...

3g Smart Group, in collaboration with ATREVIA, held the Workplace Design Conference, a gathering in which the transformation of the educational sector by and for people was discussed. This event, held in the Equis room in Madrid, is part of the 19 Smart Conversations scheduled this year in 13 cities all around Europe and Latin America with the aim of generating debate on how to achieve a positive impact on people and society through transformation. Francisco Vázquez, president of 3g...

ATREVIA has obtained four nominations at the EMEA SABRE Awards 2018, the most important awards in the world of Communication and Public Relations that recognize the best strategies in Europe, the Middle East and Africa. The Change Management strategy developed by ATREVIA and WiZink has been selected to compete in the Employee Communications category. With the acquisition of the retail banking division Citi, Bancopopular-e began a transformation process that affected all aspects of the company (organization, leadership model and people...

Núria Vilanova, president and founder of ATREVIA and Agustín Casado have recently signed the formation of Rigel Media, a strategic collaboration agreement that will expand the range of comprehensive communication, marketing and strategic positioning services to the world of advertising and media. Rigel Media, begins its journey with a team of professionals with an extensive experience in the world of business and the advertising sector. Its objective is to accompany its clients throughout the process of buying media, research, strategy...

Núria Vilanova, founder and president of ATREVIA, and Iñaki Ortega, director of Deusto Business School, presented the book Generation Z: Everything you need to know about young people who have left millennials old at El Corte Inglés in Plaça de Catalunya, accompanied by Mikel Palomera, CEO of SEAT, Antonio Gassó, CEO of GAES, and José Manuel Leceta, CEO of Red.es. The book is a guide to understand who these young people are and what differentiates them from previous generations. How...

For the seventh consecutive year, the PR 2018 report has been presented, a work developed by PR Noticias together with the consultancy Torres y Carrera, with the aim of faithfully reflecting the current situation and evolution of the communication and public relations sector in Spain. This last report analyzes the data and figures obtained by companies during 2016, year in which the global turnover of the Top 40 PR agencies (the 40 most important consultants in Spain) amounted to 190...

ATREVIA officially opened its offices in Paraguay at an event attended by Núria Vilanova, president and founder of the consultancy, Álex Bonet, regional director, Fernando Claver, corporate director and other renowned business figures in the country. The corporate headquarters, located in the Atlas Center building in Villa Morra, reinforces the position of ATREVIA in Paraguay and the Latin American territory. As Núria Vilanova affirms, “Latin America is a key element in the internationalization strategy. Our objectives are to support the...

On March 15, Guatemala joined for the first time the celebration of World Speech Day in an event that took place at the University of the Valley of Guatemala and in which the new director of ATREVIA Central America, Elisa Stahl-Biener, participated. The event that claims the importance of communication to change the world, also served to delve into issues related to the joint construction of a better country through the collaboration of all as members of society. During her...

ATREVIA has incorporated Gerardo Sama as vice president of Technology to lead new projects that accompany clients in the technological transformation in the areas of communication, reputation, monitoring and marketing. With a degree in Business Administration and Marketing from Tecnológico de Monterrey, Gerardo Sama has developed and implemented large digital transformation projects for clients such as Repsol, Mapfre, Movistar, WiZink and Kutxabank, among others. During his time in Group 014, he was director of eBusiness and Online Marketing of division...