NEWS
The Forum of Good Governance and Shareholding celebrated their recent meeting with the participation of Javier Vega de Seoane, president of Círculo de Empresarios, Fujitsu and DKV, as the main speaker of the event. The event, organized by ATREVIA and IESE Business School was celebrated in the Eurostars Madrid Tower Hotel. This event brought together presidents and senior management from companies in distinct sectors. El Círculo de Empresarios is an entity that was created 38 years ago working for the...
ATREVIA participated in the SABRE Awards Latin America 2015 which is the most important awards in the world of communication and public relations in Latin America, sponsored by The Holmes Report. This was the first edition of the awards in Latin America, the most prestigious awards in the area of public relations in the United States, Asia, Europe, the Middle East and Africa; as well as the Global SABRE Awards, which grants world recognition status. The opening ceremony of the...
Political Communication, as much intuitional as electoral, confronts today new and greater transparencies and interaction requirements with the public. This need for interaction, which brings to mind the spin doctors, define a new model of dialogue between institutions, companies and the public, which is changing the rules of influence and lobby. Yolanda Román, director in the division of Public Affairs at ATREVIA discussed these topics in the Conference of the Trends in Political and Electoral Communication that was organized by...
The magazine Yo Dona published a special issue dedicated to the 500 most influential Spanish women in the country, a list in which included Núria Vilanova, founder and president of ATREVIA. This guide to the distribution of female power in Spain has gathered profiles of women leaders who for their career, performance and talent serve as an inspiration and reference not only the female gender, but also to the whole society. Profiles of political, business and social sphere of our...
The delivery of the Domestic Communication Observatory Awards took place recently in Madrid. The ceremony took place in Hotel Hesperia and the winning companies received the recognition of having carried out the best practices in Domestic Communication in 2015. The 7th edition of the awards counted with the participation of 54 companies that presented 74 applications in the different proposed categories. The awards confirmed the excellence of 9 winning Domestic Communication projects which have marked a difference in terms of...
Yolanda Román, Public Affairs Director at ATREVIA has published in the specialized medium bez.es a comprehensive analysis ahead of the general elections on the next 20th of December. The article addresses the current political situation of our country around a main axis: the upcoming debates will confront candidates from the main parties before the poll date, as well as an opportunity that involves the current electoral campaign in a media moment like this. It is confirmed: the president of the...
The presentation of the Domestic Communication Observatory Awards was celebrated recently. The awards ceremony was held in the Hesperia Hotel Madrid and awarded companies who carried out the best practices in Domestic Communication 2015. The 7th edition of the awards held the participation of 54 companies that presented 74 candidates in different proposed categories. The winners were recognized for excellence in 9 projects of strategic Domestic Communication oriented by employees, which marked a difference in terms of innovation and quality....
Núria Vilanova, founder and president of ATREVIA, attended the Event Blog Spain 2015 as a speaker which is an annual event for the excellence in social media in Spain. Núria Vilanova participated in the panel Managers and social media: new leadership model, where she told her experience on how social media is a key element at the time of successful positioning in the business market: “The current leadership style comes marked by social media. On the internet, the leader is...
ATREVIA has an unmissed date in the Spanish marketing world in May 2016 which is the National Marketing Awards. These awards that are organized by the Spanish Marketing Association who reward marketing strategies that excels in innovation, good practices and obtaining tangible results. It is not about awarding an action or a concrete campaign but instead the result of good work along the year. The 8th edition includes National Marketing Awards in eight different categories that cover all the professional...
Núria Vilanova, founder and president of ATREVIA received the Funde Award 2015 for the work to make feminine social and economic realities more visible. In its 10th edition, the Association of female entrepreneurs, professionals and managers wanted to award the work carried out by ATREVIA at the time of increasing the relevance, notoriety, business and social equality of women. The Communication consultants published together with the IESE Business School, the Report Women in Boards of Directors in Ibex-35 Companies whose...
Núria Vilanova, founder and president of ATREVIA, is one of the successful female entrepreneurs in which Madwomen made in Spain by Reyes Ferrer was based on. This book that collects interviews from 44 of the most representative women in the Marketing and Communications sector in Spain that have been published in the column Ellas Suman from the magazine El Publicista since 2013. This expert in personal branding is inspired by the new feminine leadership that arises with more strength that...
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