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Núria Vilanova, president and founder of ATREVIA, was invited by the Chamber of Advertisers Paraguay (CAP) to deliver the conference “Leadership and corporate and internal communication”. During the conference, the president of ATREVIA highlighted the importance of transforming employees into the heroes of companies and she elaborated the main ideas from the book “micropowers, internal communication for companies with a future”, published by Plataforma Editorial and recently acknowledged by the I2 SABRE Awards EMEA. “When something motivates us we can...
Maintaining business success assures its future and sustainability without putting the cohesion of the family and succession at risk is one of the challenges that a family business confronts daily. In this sense, relationship management is more relevant and this is possible because both the business and the stability of the immediate environment are at stake for the managers themselves. The family business fabric is built by more than two thirds of the total amount of businesses in Chile which...
ATREVIA had its first date with fashion which was a reflection point on the communication trends in this area at the hand of Anna Sánchez, director of the Brands area in ATREVIA Barcelona, and Charo Izquierdo, expert in fashion and ex-director of magazines like Yo Dona, La Vanguardia and Grazia. The presence, boom and links to social media generated “a technological revolution of consumption that has forced brands to change their tune”, explained Charo Izquierdo. In this new content, brands...
Núria Vilanova participated in the business summit, European Union (EU) – Community of Latin American and Caribbean States (CELAC), EU-CELAC 2015, under the theme “Europe, Latin American and the Caribbean: promote integrated and sustainable growth by strengthening the role of small and medium companies”. The president and founder of ATREVIA was the moderator of the workshop “SMEs’: what can they do to take advantage of commerce and investment opportunities?” During her presentation she assured that “in Latin America SME’s represent...
ATREVIA Portugal has opened a new office in Avenida da Liberdade which is in the heart of the business and financial area in Lisbon, together with the Spanish Embassy in Portugal. The company was founded 26 years ago. “The opening of the new branch forms part of ATREVIA’s strategic consolidation and expansion plan. Our DNA is continuing to grow in alongside our clients in different points in the world. The objective is to continue expanding our network of offices in...
The relationship between Spain and Paraguay is a real opportunity for Iberian-American and Spanish business people for growth and investment. The positive evolution of Paraguay in recent years and the shift in Spain presents a favorable scenario for the collaboration between both economies. It is about a “win-win” situation which is committed to economic development from a bidirectional perspective. Therefore, with the motive of an official visit to Spain from the president of the Republic of Paraguay, His Excellency. Mr....
Municipal and regional elections which were celebrated on the 24th of May established a new electoral scene situated within the political, social and business spotlight in the next general elections. The new context requires all stakeholders, including companies to reconsider their decisions in relation to dialogue and relationships with leaders and public administration. ATREVIA met this morning with three experts in public opinion research, science and public affairs to analyze the results from the 24th of May, anticipating scenarios for...
The president of ATREVIA, Núria Vilanova, held a meeting with the president of the Xunta de Galicia, Alberto Núñez Feijóo last Monday. The meeting was held within the framework of the Business Council of Latin America (CEAL Ibérico) by the highest authority Galician members. “We are working to support investment and the growth of Iberian companies in Latin America but also so that Spain is converted into a platform for the internationalization of Latin American companies”, said Núria Vilanova, who...
Núria Vilanova, president of ATREVIA, adjourned the “1st Legal Security Forum on investment. Legal Security in Colombia, Mexico, Chile and Peru” organized by the International Centre for Arbitration, Mediation and Negotiation (CIAMEN) from the University Institute for European Studies in the San Pablo CEU University. “It is essential to know the country because every nation has their own dynamics and must not get carried away by fads. Contact with administration is vital”, highlighted the president of ATREVIA speaking about internationalization....
Núria Vilanova, president of ATREVIA, was a lecturer in the “15 x 15 Course: fifteen days with fifteen business leader” which was organized for the last 10 editions by the EDEM business school. The people who attended the course were entrepreneurs, CEOs or senior executives. The shared a room with prestigious Spanish business people who are references in their respective sectors. They explained their leadership and management models and they supported the key aspects for business success. The course which...
The business world is currently experiencing a change in the trend of the employee profile. The “Millennial” generation is young professionals born between 1981 and 2000 who are incorporated into organizations and evolving structures and working procedures. They are entrepreneurs, technology natives, passionate and have a conception of work that is different to previous generations. The implication of “Millennials” means knowing how to manage their talent, knowing their expectations, motivations and interaction which is a new challenge for human resources....
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