Self-educated, creative and overexposed to information. These are the characteristics of the members of Generation Z, young people born between 1994 and 2009 that have grown up with the internet and with a personality formed in a liquid, diverse and in crisis society. Are organizations prepared for the arrival of this new generation? ATREVIA and Deusto Business School present this Wednesday the 30th of March the report Generation Z: The latest generational gap where key facts are established to analyze...
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Mr. Jesús Gracia Aldaz secretary for the State of International Cooperation and Ibero-America, awarded the Officer´s Cross medal from the Order of Isabella the Catholic to the president of the Iberian Chapter of the Business Council of Latin America (CEAL Ibérico) and the consultant of communication at ATREVIA, Núria Vilanova. The King Felipe VI decided to grant this medal to Núria Vilanova after evaluating the work she carried out in favor of the Ibero-American countries. The secretary of the State...
Another meeting of the Forum for Good Governance was held and this time presenting the lecture titled Key facts of leaving the Stock market: financial alternative for family businesses and medium companies. This interesting debate revolved around the experiences of different family businesses when deciding to make the jump into the stock exchange, it held the participation of Ignasi Biosca, CEO of Reig Jofre; Carlos Buesa, CEO of Oryzon; as well as Eloi Planes, president of Fluidra. Moreover, the conversation...
The 2nd Forum of the presentation of the 7th Awards in the Best Practices in Domestic Communication was celebrated. These awards, granted by the Domestic Communication and Corporate Identity Observatory, seek greater visibility in the best practices of domestic communication as a tool to generate the transmission of values, corporate identity, culture and management of domestic brands. In the 7th edition, the Domestic Communication Observatory awarded Caixabank in the category best platform and online support for the effective management of...
In the week that celebrated International Women´s Day, the Spanish Chamber of Commerce in Mexico met with two of the most representative female profiles in the Iberian American environment: Núria Vilanova, founder and president of ATREVIA and Ana Maria Olabuenaga, CEO and founder of Olabuenaga Chemistri. The central topic which was debated and discussed by both speakers was leadership, an aspect that Núria Vilanova called imperfect: “a leader should be humble and know what is defined by its team, as...
The last 8th of March celebrated International Women´s Day which is a key date to claim space for equality and feminine leadership in all sectors in society. On this notable day, the television program “EL gato al agua”, in the Intereconomía channel, devoted time to discuss the place that currently occupied by female profiles in business, social and cultural spaces in our country. In relation to this topic, the program put ATREVIA as a business example that promotes female leadership...
The ATREVIA movement (Movimiento ATREVIA) is now in motion. ATREVIA is now carrying out the new internship program for young communicators. Its first stop was at the University of Navarra where the movement was presented. ATREVIA will continue to present its internship program in different universities and education centers around Spain. As part of the ATREVIA Movement, our young communicators will not only be part of the no.1 communication consultants in Spain, but also they will have the possibility to...
ATREVIA leads the model of socially responsible businesses on International Women´s Day. This is one of the conclusions that the newspaper La Razón have arrived to in the article When female directors are in majority where they asked which are the companies in our country that holds the greatest presence of females in boards of directors or management. In this sense, the leadership of ATREVIA is undisputable. They have always opted for the presence of women in all the positions...
Núria Vilanova, founder and president of ATREVIA participated in iRedes, the Iberian American Congress on social media that congregated the most well-known professionals in the world of Online Communication, Journalism and Social Media environments. Núria Vilanova exercises as a moderator in the round table titled From 2.0 companies to 2.0 governments: the time of democracy online in this can´t be missed event for experts in the sector. The panel heard opinions from Antoni Gutiérrez-Rubí, communication advisor and political consultant, and...
We are in luck. ATREVIA has won the GOLD MERCURY EXCELLENCE Award in the category, Community Relations. We were awarded thanks to the Twitter campaign that was developed for #TwitterFashionWeek. Through this, the fashion industry was able to take advantage of the conversation and the interaction on the platform to establish diverse, open and innovative conversations with fashion lovers. Likewise it was open to all designers so that they could bring their job to the streets. #TwitterFashionWeek had the objective...
In a geopolitical, regulatory and legally changing context of great uncertainty, the requirements and risks for companies and managers become more and more great in Spain and the international environment. This was the theme that was addressed in the information breakfast Economic intelligence and public affairs: Risk map in the complicated geopolitical scene and environments of change, driven by ATREVIA and Anthelex International and was presented by Asun Soriano, CEO of ATREVIA. In this forum they pointed out the key...
The 4th report on Women in the Board of Directors from the Ibex 35 companies, elaborated by ATREVIA and the business school IESE, was presented this morning in the Genoa Financial Club by Núria Vilanova, president and founder of ATREVIA and Núria Chinchilla, lecturer in the IESE and director of the International Center for Work and Family (ICWF). This new edition gives positive facts in terms of equality: the presence of women in the Ibex board of directors has reached...
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