NEWS
ATREVIA opened a new office in Guatemala as a sign of its commitment to international expansion and marketing leadership in Latin America. It has 28 years of experience and a team of over 300 expert professionals in different areas. ATREVIA is emerging as the new option for companies who want to innovate and generate comprehensive strategic communication contributions to their organizations and brands in Iberia and Latin America. With the opening of the new headquarters in Guatemala, ATREVIA aspires to...
ATREVIA has been selected as a finalist in the EMEA SABRE Awards in two of the most recognized categories: Social Media/Social Networking Campaign and in the geographic category Iberia. Therefore, in the category Social Media/Social Networking Campaign, the consultancy was nominated thanks to the campaign developed for Twitter, #TwitterFashionWeek, whose objective was to generate dialogue on Spanish fashion, giving visibility to this important industry days before the Mercedes-Benz Fashion Week Madrid. The initiative managed to involve the most important voices in the...
The office of ATREVIA in Brazil organized another edition of ATREVIA´s coffee morning in which Vinicius Mota attended as a guest speaker. He is the Chief Editor of the newspaper Folha de São Paulo and columnist of Page A-2. The event brought together managers and presidents from a large group of companies like Daymon Latam, Apcer Brasil, SBCC (Brazilian Association for Contamination Control), the Spanish embassy, Spanish Commercial Office, Catalan Tourism Agency, and the Ecuadorian Commerical Office in Brazil, etc. Vinicius Mota shared...
A large group of business people reunited in the headquarters of the Business Association in Valencia (AVE) to debate on the challenges that family businesses confront in Valencia in order to improve their competitiveness in different markets. This meeting was driven by the Family Businesses Chair in the University of Valencia which is an exchange platform of knowledge between members of the academic community (UV), business people and professionals that work in the area of family businesses in Valencia (AVE; EDEM; IVEFA)...
Brand Reputation and Values was the main topic in the most recent Forum from the daily newspaper La República organized in collaboration with ATREVIA. It was held recently in the El Nogal Club in Bogotá in which renowned companies from the country gathered to discuss some key aspects to help increase their reputation in today´s market. The panel of experts was composed of representatives from the Superintendencia de Industria y Comercio, LAN, Colsubsidio, Grant Thornton, Procolombia, Syngenta, Global Education, Manpower...
Núria Vilanova, founder and president of ATREVIA, received the Profesional AD-mirada 2016 award, which was granted by the Beyond the Line Observatory and the University CEU-UCH Valencia. This award recognizes the important career of the businesswoman and entrepreneur Núria Vilanova as a professional in communication because she succeeded in managing to lead a project from its conception and bringing it to be the No. 1 global consultancy in Spain. Núria Vilanova shared the secrets of ATREVIA´s success with the Communication students...
ATREVIA obtained the bronze award in the Best Awards in the Best PR category thanks to the Nueces Experience campaign in May 2015. It was designed for the California Walnut Commision that developed in May 2015 had a notable impact in the different communication media. ATREVIA´s award-winning campaign aimed to educate on healthy cooking habits, nutrition and fitness. It intended to transmit the necessity for improving life quality through a balanced diet which would include ingredients like walnuts. Chef Diego...
We want to convey the great wave of solidarity that is now present in Ecuador. This arrived after the fatal earthquake that reached 7.8 points on the Richter scale last Saturday which has killed and left many injured victims as well as massive structural damage. The tragedy gathered the whole country and the large part of the international community, who have poured in by sending humanitarian aid with the intent of slowly bringing the country back to normality. There were...
We live in days where the labor environment is profoundly marked by different realities, profiles and environments. Technological advancements and the speed with how these changes are implemented in the corporate life of companies led the coexistence of four generations which have nothing to do with one another. This situation is a challenge for companies where talent and generational diversity management is the main objective to be achieved nowadays. The Association for Managerial Advancement (APD) organized an interesting event called,...
Recently, we attended a gathering with the Portuguese ambassador, Francisco Ribeiro de Menezes, in Spain. The event was held in the Eurostars Madrid Tower Hotel and representatives from Spanish and Portuguese companies attended who were interested in the opinion of the ambassador as well as the vice president of ATREVIA in Madrid, Isabel Lara, and the president of ATREVIA in Portugal, Ana Margarida Ximenes. Francisco Ribeiro spoke to the attendees about the economic situation in Portugal and the interests of...
The team at ATREVIA Ecuador has joined the flow of aid and solidarity with the Ecuadorian people who were severely hit by an earthquake with a magnitude of 7.8. Last Saturday devastated a large part of the country and has so far killed almost 300 people and more than 2,500 injured. Elena Fernández Cabrera, director at ATREVIA Ecuador ordered humanitarian action which involved collecting and sending an eight tone truck with food and medicine to the people affected in Calceta,...
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